Why Green Entrepreneurs Like Elon Musk Could Make the Climate Crisis Worse

Solutions are only viable if companies can profit from them

Green entrepreneurs, as they’ve been labelled, are at the forefront of driving society towards a low carbon economy. Many, like Elon Musk, have become billionaires as a result. While many are…

Continue Reading Why Green Entrepreneurs Like Elon Musk Could Make the Climate Crisis Worse

Solutions are only viable if companies can profit from them

Would McDonald’s Exist in a Sustainable World?

To create a sustainable world, we need to rethink everything

Sustainability is a term that can mean many different things to lots of different people. The term's vagueness is beneficial for companies who can appear to be embracing a sustainable approach,…

Continue Reading Would McDonald’s Exist in a Sustainable World?

To create a sustainable world, we need to rethink everything

<span style='color:#00000;font-size:36px;'>6 Reasons B Corps Are Not Part of a Sustainable Future</span><h3> At face value, B Corps sound great; but dig a little deeper, and the movement is fundamentally flawed </h3>
Photo by Markus Spiske on Unsplash

6 Reasons B Corps Are Not Part of a Sustainable Future

At face value, B Corps sound great; but dig a little deeper, and the movement is fundamentally flawed

Corporations have historically been legally obligated to maximise shareholder value. The environmental or social costs of maximising profits for the benefit of shareholders have been seen as externalities left for society…

Continue Reading 6 Reasons B Corps Are Not Part of a Sustainable Future

At face value, B Corps sound great; but dig a little deeper, and the movement is fundamentally flawed