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Transformatise

Transformation begins with ideas

Read more about the article 7 Reasons to be Suspicious of Apple’s Ode to Mother Nature

7 Reasons to be Suspicious of Apple’s Ode to Mother Nature

  • Post author:Paul Abela
  • Post published:September 24, 2023
  • Post category:Climate Change

Apple’s triumph in storytelling hides some inconvenient truths It’s been heralded as a triumph in storytelling. Apple’s latest sustainability video features familiar faces, like that of CEO Tim Cook and actress…

Continue Reading7 Reasons to be Suspicious of Apple’s Ode to Mother Nature
Read more about the article If We’re Serious About Sustainability, Surely Tax Havens Must Be Made Illegal?

If We’re Serious About Sustainability, Surely Tax Havens Must Be Made Illegal?

  • Post author:Paul Abela
  • Post published:August 20, 2023
  • Post category:Economy

Tax havens exacerbate inequality and prevent millions from meeting basic needs  There’s a belief that if you tax the rich less, everyone wins. The belief seems counter-intuitive. If you tax those who…

Continue ReadingIf We’re Serious About Sustainability, Surely Tax Havens Must Be Made Illegal?
Read more about the article Formula 1’s Pursuit of Sustainability Is a Symbol of a Society at Odds With Itself

Formula 1’s Pursuit of Sustainability Is a Symbol of a Society at Odds With Itself

  • Post author:Paul Abela
  • Post published:August 13, 2023
  • Post category:Society

Token gestures hide inconvenient truths Photo by Jonathan Cosens Photography on Unsplash Formula 1 pits some of the brightest engineers against one another in a relentless technological race to eke out every…

Continue ReadingFormula 1’s Pursuit of Sustainability Is a Symbol of a Society at Odds With Itself
Read more about the article How Sustainable Is Patagonia If No One Can Afford To Buy It?

How Sustainable Is Patagonia If No One Can Afford To Buy It?

  • Post author:Paul Abela
  • Post published:June 25, 2023
  • Post category:Environment

Patagonia highlights an inconvenient truth at the heart of a shift towards sustainability A jacket will set you back £300. A fleece can be as much as £210. One of their…

Continue ReadingHow Sustainable Is Patagonia If No One Can Afford To Buy It?
Read more about the article Would There Be a Lottery In a Sustainable World?

Would There Be a Lottery In a Sustainable World?

  • Post author:Paul Abela
  • Post published:April 30, 2023
  • Post category:Equality

The lottery is a product of a winner take all society No more money troubles. No more worrying about bills. No more getting up early for a job that offers little meaning.…

Continue ReadingWould There Be a Lottery In a Sustainable World?
Read more about the article Are Solving the Climate Crisis and Ending Poverty Compatible Goals?

Are Solving the Climate Crisis and Ending Poverty Compatible Goals?

  • Post author:Paul Abela
  • Post published:April 9, 2023
  • Post category:Environment

There appears to be an impossible equation at the heart of efforts to achieve a sustainable society Efforts to overcome the climate crisis are all about decarbonising the economy so that…

Continue ReadingAre Solving the Climate Crisis and Ending Poverty Compatible Goals?
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About Me

About Me

Paul Abela

One fish says to the other fish, ‘how’s the water today’? To which the other fish replies, ‘what water’? The fish has no perception there is any water. My blog aims to question preconceived ideas of our reality, to help humanity make a leap into a different fishbowl, and a different way of doing things.

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